Sunday, 9 March 2014

Meet "Brian Current"

I got a message from my friend David, asking me if I'm interested to attend a Classical Music Concert presented by Toronto Symphony Orchestra, part of the New Creations Festival at the Roy Thomson Hall. Without any hesitation I accepted his invitation and got super excited to see the Orchestra playing in this wonderful venue.
It was the closing night of the Festival, and 3 conductors were on the program of that night.
Peter Oundjian, the internationally sought-after Music Director and Conductor and the host of the night, introduced the first composer: Brian Current.
Brian was born in London, Ontario, in 1972.. He composed in 2013 three pieces for Orchestra.
And from Brian's notes about these pieces:
Like many composers, I like to put up drawings around the piano while working. These are just an impulse at the time, but when unpacked later, I am surprised at how clearly they articulate the central idea of the music. One little sketch, a single line under a cloud of densely tangled lines, ended up describing much of Earth So Much Like Heaven, Heaven So Much Like Earth. In the music, the two layers are always present and are always inseparable. I’m not really a religious person, but the relationship between these two layers has increasingly become a metaphor to me for heaven and earth. The string orchestra plays the lower, simple line, and a group of instruments (percussion, harp, piano, solo violins and flutes) play the upper texture. In many of these patterns I am trying to create music that is very active and very calm at the same time, like water or like sunlight.

The title of the second piece, Without Grace The Universe Is Just An Explosion, is from a text by the Canadian poet Christian Bök. This title seemed appropriate as it described the music I wanted to write—a piece about violence and beauty—and also spoke to why we might need music and symphony orchestras in the first place. Overlapping gestures fade in and out throughout the piece, and many sounds are inspired by electronic effects.

The final piece is called Motion Is The Default State. This sentence was another impulse taped to the piano when trying to describe the music in early stages. The first half is about assigning separate overtones to different instruments to create huge, pulsating blocks of colour. These get progressively bigger until we explode out into a middle section inspired by the fist-pounding energy of rock music. The final section features enormous, pin-wheeling arcs of colour, which grow and overlap with one another into a celebratory finish.


The 18 minutes passed like a dream, and the music left me in awe.. hypnotized me and totally captivated all my senses.
I'll be definitively looking for more magical music from Brian and was so happy to discover this great Canadian talent.

To know more about Brian, check http://briancurrent.squarespace.com/about/



Brian Current talking about the Three Pieces for Orchestra..

Saturday, 8 March 2014

Meet "Jorge"

When my friend Jad asked me to attend the shoot in Beirut, first thing I asked them who is the director on the job and requested to send me his reel and his treatment for the TV spots we were about to shoot.

In my 13 years in Advertising, I received many interesting treatments from directors, but it was always couple of notes on papers with few images and sometimes couple of video references.. But what Jorge Colon sent, was a one hour video of himself talking and explaining his ideas edited with references from movies.. I was sold from the first 5 minutes, his energy and enthusiasm to get the job were very clear, and I felt he was the right guy to handle these TV spots.

And when I met Jorge in person in Beirut the chemistry was instant, and we start building on each other's ideas, and got to an agreement on most things, like the cast, the locations, the wardrobe, and I looked forward for the beginning on the shoot.

We shot for 5 long days, it was tough, it wasn't easy to deal with so many cast, speaking in Arabic, which was difficult for Jorge, but he still managed to give them great direction, and acting tricks to ensure we get from them the right emotions and the right reactions.

It was very pleasant to see Jorge on set, taking care of every little detail, keeping his energy level super high all the time motivating the crew, and taking into consideration all the feedback from the agency and trying to deliver great work.

Last day before he left Beirut, Jorge presented to us his first director's cut for the first film (we shot 8 films in 5 days), and we were very happy with the result, and even the client in Dubai was very happy with the outcome.

Jorge is based in Miami, so he left Beirut back home, after a great experience, and I hoped we work with him again in the future, and definitely meet again but maybe this time in Miami.

Check Jorge's reel and some of his great work on Jorgecolon.net.



Friday, 7 March 2014

Meet "Alejandro"

After arriving to Beirut, I went to Clandestino (the Production Company) to meet the Director, the producer and the whole team to start preparing for the shoot.. And I met Alejandro, who was the Director of Photography on the job. It was the first time I work with him, and for the coincidence, Alejandro, or Alex (the way the Director calls him) lives between Toronto and Mexico, so we shared stories about the city, the people and how I'm doing so far..

The five days shooting passed very smooth, and Alejandro did a fantastic job, especially the last day when we only filmed food, his talent and taste were very obvious..


I was always a fan of DOPs as most of them they work quietly and they play a major role to give the right mood foe each film and to make the image look beautiful, and the experience with Alejandro wasn't an exception as we enjoyed it big time and wished to work with him again and of course to see him next time he's in Toronto.





Thursday, 6 March 2014

Meet "Anju, Clevin and Ali"

Today in my post I'm not talking about new friends, but about three friends I was very happy to see in a very unexpected trip..

While in Toronto, I received a call from my friend and ex colleague Jad M. Asking me if I'm willing to fly to Beirut to attend a TV commercial filming as a freelancer as the Creative Director and his associate in Dubai were super busy with a huge presentation that is taking place at the time as the shoot. I answered "yes" on the spot without even thinking of it, as it was an opportunity for me to work on an interesting job, to see my family, to earn some extra money, and to escape the snow for few days..

And what made this trip even more exciting is catching up with great friends, coming from Leo Burnett, to attend the shoot, and here I mean Anju (TV producer), Clevin (Copywriter) and Ali (Account Supervisor)..

The work was hectic, and stressful, shooting in average 15 hours a day, but we were going out every night for dinner and drinks, evaluating the day, and laughing at some bad acting from the cast and getting a bit relaxed before going to bed to wake up very early  the second day..

Ali used to live in Toronto for years, so we had a chat about my experience so far, and where I stand so far with the job hunt..

When I thought that it might take me sometime to be on a shoot set after I left Dubai, this unexpected trip was a great experience and a real pleasure of seeing the guys, spending a week with them, and sending lots of kisses and greetings to the whole team in Dubai wishing to see them again in the very near future.



Wednesday, 5 March 2014

Meet "tiff | Bell Lightbox"


When you like movies, when you like the cinema, you can't but be super happy for having a place life "tiff | Bell Lightbox" offering less mainstream movies, and bringing culture from around the world.. On top of hosting the great events like the FFW advertising and Marketing week that I attend last month..

I went already for two movies, and will definitely keep going, and I'm so looking forward for the Toronto International Film Festival for more movies and more magical moments.



Tuesday, 4 March 2014

Meet "Eden"

One thing I was super excited about when I moved to Toronto, is the facilities available to continue studies, and the great courses Toronto universities are offering, so after working in a Advertising for years, and after focusing a lot on traditional medias, I wanted to increase my digital and social knowledge, and started checking and doing research for courses in different universities.. Until I decided to enroll in the School of Continuing Studies at University of Toronto to get a Certificate in Digital Strategy and Communications Management..
While I felt from their profiles that the instructors of the courses are of high caliber, I was particularly interested in the profile of Eden Spodek, and decide to take the foundation course with her.

If you check the website of U of T, you'll understand my reasons for taking the course with Eden:

"Eden Spodek is a digital communications strategist with a unique perspective on emerging media, developed over 20 years in the communications industry. Agency-side, client-side, high profile blogger and community builder, she’s seen the digital world from many angles. In 2010, Eden was named one of 20 leading women in social media in North America by Media Style. Eden has extensive experience as a communications and marketing strategist, consulting with top-tier brands in various industries: consumer products; consumer technology; health care; travel; food and beverage; retail; manufacturing; and financial services. Previously, she was corporate website producer at a large institutional investor and web project manager/acting producer for a broadcasting company, where she launched an online community for tweens in 2001. Eden is an active participant in many facets of social media most notably through her blog Bargainista.ca, as lead volunteer organizer for PodCamp Toronto, mentor and public speaker. Eden graduated with distinction from U of T and holds a certificate in Public Relations."

Eden has a very friendly approach and after the first class you feel how interested she is, and her will to share with the students her knowledge and her expertise and always ready to help and give any advice or tip when needed. And what's more impressive is her ability to stay updated with what's trending.

Thanks to Eden, and the course, I now started this blog, and I'm planning to have another one too, but more importantly I'm thankful to them for fulfilling my excitement to know more and be more active in the digital and social world.




Monday, 3 March 2014

Meet "VIA Rail Canada"

I planned two trips to Ottawa and Montreal within 10 days, and decided to take the train, the Via Rail, as I heard it's a nice easy trip, where you don't need to be two hours before at the train station, no crazy security check, free wifi and an opportunity to enjoy the beautiful scenery for few hours..
So I booked my ticket couple of weeks before and was super excited of taking my first train trips in Canada.

I live very close to Union Station, so it took me five minutes to reach it more time to reach the Via Rail Terminal as I was walking in the opposite direction of most people arriving early to Downtown, it felt like moving between the crowd in a demonstration.. And once I reached the gate, I had to queue for 5 minutes before boarding the train.. And then the staff directed people each one to his compartment.. Mine was the last one, number 5.. I placed my luggage, took my seat, and the train moved few minutes after..

Even though it was snowing most of the time and was super cold outside, But inside in the compartment it was so hot, we had to ask the crew if they can do something about it..
The wifi was ok, not super fast but couldn't watch any video, but at least it helps to stay connected online..
The sandwiches and snacks , and the staff serving it was super kind..

The five hours going to Ottawa passed really quick, between reading, whatsapp chatting, Facebook checking, blog posts writing and of course contemplating the white, very white beautiful nature.


My next trip with Via Rail was to Montreal, and I'm sure there will be many trips to come by train to discover more and more Canada, my new home.

Sunday, 2 March 2014

Meet "Daniella"

Another great lady that I met at Laura's birthday in Montreal...(check my post "Meet Laura" published on Feb 23)
When I arrived with my friend Hadi to Laura's birthday party, Daniella was the first person greeting us at the door, and since she didn't see Hadi for some time so they were happy catching up and of course when she knew I moved to Canada few month ago she asked me how is it going so far, if I like it, if settled in, if enjoying it..

And then she was kind enough to introduce me to most of the people at the party, invite me to the buffet and ensure I was enjoying food and drinks.
I had a great time with them. We danced to "Happy birthday Laura!" I left with some wonderful stories and with a longing to meet them all again.




Saturday, 1 March 2014

Meet "Juliette & Chocolat"

Last day in Montreal, I was saying bye to my friend Hadi, we had a short time for a coffee, but instead we decided to indulge in some hot chocolate..

Even though while I was walking taking pictures alone, I passed next to "Juliette & Chocolat" but I forced myself not to get in trying to save some calories.. But when Hadi mentioned it and how good it is, I was super tempted and couldn't resist..

And the rest is hot chocolate, chocolate fondant and lots of calories but the type of ones you don't regret of having at all..

If I had more time in Montreal, I would have definitely done it again, and with a very clear conscious this time..I love chocolate.. What can I do..


Now let's hope Juliette & Chocolat will open in Toronto, even if this means doubling my time at the gym.. Anyway I lost hope with being fit.. So few more calories.. Who's counting?